I happen to love fishsticks (or fish fingers as I grew up with) – the challenge is that Google doesn’t know that.
So when I’m searching for this British ‘delicacy’ I get a fishy South Park episode as #1 followed by the Wikipedia explanation of that episode, followed by the history of fishsticks (also from Wikipedia)
No thought from Google that I may actually be looking for something to eat when I search for a food… *obviously* Google believes my intent is to look for something funny…
Why else would they present me with the Urban Dictionary meaning… “Something that implies Kanye West is a gay fish”?
Okay… I’m smiling.